McDonald's will spend big on restaurant upgrades, training to drive growth

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McDonald's on Wednesday announced plans for its own media network, pricey restaurant upgrades and ways to win over GLP-1 users during an investor presentation at its Chicago headquarters. In June, the company unveiled its newest growth strategy , McDonald's > NEXT. The pillars of the plan include a new restaurant design, better-tasting food and drinks, consumer-led innovation, and improved hospitality from employees. But until Wednesday, executives had offered few details about how they would implement the plan and how it may affect its financial results over the coming years. The shifts come as McDonald's U.S. business tries to rebound from sluggish sales and as consumers hit by years of elevated inflation visit restaurants less often. The chain aims to win over more diners at a time the company expects inflation and flat traffic to restaurants overall will persist, CEO Chris Kempczinski told CNBC. The plan and Kempczinski's comments did not impress Wall Street, as...
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The west does not have a leadership problem

If Friedrich Merz and almost everyone else is unpopular, perhaps governments aren’t the issue

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